Laser Tag will be at the Big Mall shopping centre, which serves many of 115,000 MyTown residents. Big Mall is conveniently located at 415 North West Birch Road. This road transports well over 35,000 vehicles per day.

Laser Tag is a stateof-the-art « laser » tag game. Laser Tag players aim to capture their opponent’s base in a darkened arena of 4,500 square feet. Smoke is everywhere. Lights flash. Music pounds. Your laser gun is fired through the noise to strike your enemies and capture their base. You must avoid getting shot. Laser Tag, a adrenalin-pumping and heart-pounding game that combines strategy with luck to help you defeat your opponents, is thrilling.

The lobby is beautifully decorated with a theme to give players a WOW! effect. They can also choose from 20 of the most popular video games for 50 cents each by purchasing two tokens in the lobby. They can rent one of three party rooms for $119 if they are part of corporate groups that recognize achievements or people celebrating birthdays.

The Zone Systems Company is providing the laser gaming equipment featured on MTV’s Battle of The Sexes TV shows and Walt Disney World. Zone Systems offers 24 hour support for the state-ofthe-art laser tags equipment and the software that Zone Systems produces. Facilities centers around the world use Zone Systems’ products. Zone Systems is a leading manufacturer of laser tag gear worldwide and has been in operation for more than 16 years. Zone Systems offers the complete Zone Systems software and a companion point of sale system. These will be used for managing all aspects the facility operation.

Laser Tag will operate as an Ohio subchapter S organization. John Smith will own 100% of the Corporation and will be the manager. John Smith, a self-employed entrepreneur, has opened two successful businesses. John Smith is an experienced 20-year-old business veteran with expertise in management, accountability and training.

There is a demand in this area for high-quality, state-of-the-art, electronic entertainment. To operate the laser tag system, the principals must have the right skills and training. At this point, the required start-up cost have been determined. These figures can be exact or estimated based on preliminary conversations made with potential suppliers.

This plan has given the principals every reason to believe that the business can succeed. It is a well-known franchise operation. The management team is well-respected for their business skills and ability to interact with others. Principals are certain that the loan will be paid back on time, in 7 years at an assumed annual rate of 11%.

The Highlights chart below is based on a worst case projections – 35% of full capacity.

1.1 Objectives

Laser Tag will build a ‘#8220’ stand-alone Laser Tag facility. It will be a unique entertainment for Prosperous County/MyTown and the surrounding communities. Laser tag games will make up the majority of the revenues, while video games and other peripherals will bring in the rest. Laser Tag will reinvest 60% its anticipated Return On Investment within one-year to make state of the art improvements. This will enable Laser Tag to ‘#8220;lead the way&#8221 in an ever-changing laser tag market. Laser Tag will continue to expand its food-and-beverage capabilities and improve upon its top-quality videogames. It will also provide souvenir shirts, sweats and mugs for its patrons and members.

1.2 Mission

Laser tag players will have a blast playing this exciting game in a 4,500-square-foot arena. It is low-lit and safe. Laser Tag is a relaxing, fun environment. We are committed to making Laser Tag enjoyable for all ages. Our staff can welcome guests as special guests, assist with group functions, such as birthday parties and recognition events for scouts, to ensure everyone has an enjoyable, fun experience.

1.3 Keys to Success

The key success factors are themed environments, staff training, customer satisfaction, marketing and the equipment.

Themed Enviroments include the WOW! Facility must be able to handle the WOW! Zone Systems truly understands WOW! factor. The concepts that Zone Systems promotes tend to be visually stimulating and on-the-edge, topics which today’s teen males relate to very easily.

Training staff is vital to provide excellent customer service. An improperly trained staff member can destroy the chances of booking a several hundred dollar corporate event or a $150 birthday party.

Customer Satisfaction will be crucial to the long-term survival of the facility. Being polite, ensuring guests&#8217′ safety, satisfaction, and providing a pleasant environment are essential for long-term profitability and turning this trend into a viable business.

marketing is an issue that has plagued the industry for a long time. Too many people mistakenly believe that they are Kevin Costner from the « Field of Dreams ». Many people spend thousands of dollars to build their facility but don’t spend a cent on marketing. This is why they are now closing down.

Equipment – This is the tactile, touchy side of this business. Your customers will be wearing the gear for a minimum of 10 minutes. Their entire experience will rely on the gear’s ability to enhance their enjoyment of the event.