Herr Haar offers complete service and is committed to quality services. Herr Haar is different from other salons in Anytown due to its unique approach to caring for clients. Herr Haar will be a standout salon because of its cutting-edge innovations in hair removal and other salon services. There are no other businesses in Anytown that offer an effective solution to hair loss. Herr Haar’s skilled cosmetologists are dedicated to this niche.

Herr Haar has been running since May 2003. But, due to the limitations of his current location, it is necessary to relocate. To achieve our objectives, Herr Haar is seeking a $4,000 short-term (10 month) loan. Herr Haar’s 27-year-old experience combined with the talent and determination of its owner will make him a great success.

Herr Haar has reported hair service sales of nearly $47,000 over six months. This is a total of more than $7800 a month. The new facility will allow us to accommodate a wider clientele. We anticipate that hair services sales will increase to approximately $10,600 per monthly. This is a very conservative increase. The new facility will also allow us to create new revenue streams by offering a massage room and booth rental from stylists. We also plan on increasing direct sales of products we recommend, which will bring our total sales goal for 2004 to $244,000. These forecasts are based upon the performance of similar salons around the area and our research with other stylists, massage therapists and others in Anytown.

In the past, hair replacement has carried a stigma for many men. Herr Haar’s professionalism, integration of hair replacement in a wider range hair, skin, body and beauty products will elevate this Anytown service to a luxury for the busy, successful man. Herr Haar is your first step to feeling and performing your best.

1.1 Objectives

Herr Haar is more than just a full service salon providing excellent hair care and quality products, in a peaceful, relaxed atmosphere. Herr Haar is committed to creating a work environment that encourages creativity, diversity, and rewards hard work.

1.2 Mission

Our mission as a cosmetologist is to deliver skilled services to customers that will give them dignity and self respect. We are also committed to offering a range of complementary services for hair styling and bodycare in the same location, to give our customers the convenience of a single location for all their hair and bodycare needs.

1.3 Keys To Success

• Location – Provides easy access for clients as well as greater visibility to potential clients.
• Advertising will bring Herr Haar’s name to the attention of the public.
• Unique&#8211 Herr Haar excels in providing high quality haircare and solving more complex hair problems in private consultation.
• Reputation – The owners and stylists have great reputations with existing clientele
• Distinct We have a new location that is visible to the public. This allows clients to come in and not assume they are seeking hair replacement.
• Customer Happiness! This is the most important aspect of whether a once-off customer becomes a regular customer and refers us to friends.

The time is right for a salon that provides the skill and knowledge to take care of everyday hair care needs and hair loss problems. This salon has great potential due to Herr Haar’s hard work and the genuine desire of every cosmetologist to improve their skills.