Imagine if your mail carrier could not only deliver mail to your front door but also removed the stacks from your desk and filed all documents in the appropriate folder in the filing cabinet. MyHaystack.com can deliver, organize, and file your documents electronically without ever needing to visit your home. MyHaystack.com is a digital filing cabinet that stores manuals and financial statements of product owners as well as insurance policies and financial statements. By allowing you to control the information that is added and removed from your files, an electronic gatekeeper protects privacy.

You may also be able to accept promotional offers tailored to your needs, based on your filing cabinet. Your contact information is not shared for marketing purposes because all transmittals go through MyHaystack.com. MyHaystack.com has additional benefits, such as reward points for registering new accounts and for agreeing sharing information with service providers.

MyHaystack.com generates revenues through permission-based marketing and consumer market research. The company distributes targeted advertising messages directly to consumers. This allows the consumer to control the content and source of the advertising that they receive. MyHaystack.com also creates profiles that include aggregate consumer ownership and purchase data. The data is made available to business clients that pay a monthly subscription fee.

MyHaystack.com’s brand website manages common information that is stored in a home file cabinet. The service makes user documents and information more accessible while minimizing the level of user maintenance. MyHaystack.com offers electronic product, service, and financial information directly to users. The user interface of the organizational structure is interactive and simple to use. This includes personal search, archiving, retrieve, and retrieval capabilities. Users have control of the type, frequency, and source of the Individual Filings and Dynamic Postings they receive.

1.1 Objectives

MyHaystack.com revenue and traffic goals are as follows:

1.2 Keys to Success

MyHaystack.com’s key advantages:

• Consumers have complete control over personal information that is shared to service providers or goods.
• The interactive system keeps user profiles current and permissions relevant.
• MyHaystack.com uses permission-based communications to improve the relationship between the customer and the supplier.
• MyHaystack.com market data is only possible through long-term relationships that consumers have.