Truckbay, LLC, Limited Liability Company, was created under Nebraska law by Jim Bell, John Bell, in October 2002. Truckbay.com has a new business model. It will be a light equipment list service on eBay Motors. The network will also include linked websites that can increase sales and exposure. Truckbay.com will be the largest classified listing website in the light equipment market. To achieve this goal, you must provide the highest number of listings per service.

Truckbay.com was created in October 2002. Truckbay.com was launched in February 2003 after a five-month initial software development period. The core business model currently consists of recurring monthly revenues from a membership fee that is charged to light duty truck dealers. This membership fee allows access to a private e-community of like dealers who utilize this industry-specific software to buy and sell wholesale equipment online.

Truckbay and Mr. Y and Z were discussing a merger in September 2004. This discussion was held to evaluate the benefits Truckbay could receive from a contract with them. Mr. Y and Mr. Z founded Company X in early 2000. Company X became the most successful listing service for eBay Motors, capturing over 21% of their total automotive listings in their brief history. Company X purchased their company from eBay Corporation in January 2003. This resulted in an 800% return for their original investors. Truckbay is focusing on a similar business model because of their success with eBay Motors technology and Search Engine technology. Truckbay’s 15% ownership is being granted to Company X, which will contribute capital, business and technical consultancy, as well as a venture capital pool.

Truckbay will target four markets in order to sell its online classified advertising solutions:

• Dealers in light trucks
• Fleets
• Financial Institutions
• Individual Owners

Our most important group of customers are Dealer Principals and Sales Managers within the Light Truck organizations. The Sales Manager is usually responsible for distributing the large advertising budget to the best sources of lead generation. While they are open to new sources on the most part, they are looking for immediate return on their investment. Truckbay will immediately generate leads and sales through the use of eBay Motors’#8217’s massive marketplace and other multichannel linked websites.

Considerations for Financial Planning

After-tax profits in 2007 will come from the customized marketing strategy and market research described in this plan. Our estimates are that revenues will represent a 20% market share in the eBay Motors light-truck listing market by 2008. Cash basis. Pre-paid listings accepted only.

Truckbay is looking for venture capital funding in the amount of $475,000 to take 19% equity. We expect an IRR value of 109% for an investor who invests $1,043,100 per year. This is based upon an earnings-based valuation that takes into account projections made during Company X’s history. Our exit strategy is to sell Truckbay within 3-5 years to a larger related company (such as ebay).

1.1 Objectives

Truckbay’s primary objective is to offer a top-quality online classified advertising solution for the global heavy truck and machinery market. These are our key goals:

1. To gain market exposure quickly in this niche, leverage eBay Motor’s marketplace
2. Make use of cutting-edge Search Engine technology in order to increase viewership
3. A complete online service package that includes eDealer services, which can be easily customized to increase long-term loyalty.

1.2 Mission

Truckbay, a commercial enterprise, exists for the purpose to generate profits and sales for its owners, managers, staff, and investors. Truckbay is also a service company and exists to provide services for its customers.

• The company will offer the best online advertising solution to the global heavy truck and machine market.
• The company will work with industry leaders and consultants who are experienced.
• We will provide a service that is valuable and uses the most current technological advances for our customers.
• Our team is made up of highly-motivated, results-oriented individuals who have been trained to be the best.
• Our

team will be offered a workplace where they can prosper & grow in a dignified, fun and rewarding manner.

1.3 Keys to Success

We believe the following are our key keys to success:

• To drive traffic, use key Search Engine technology
• Leveraging eBay Motors to drive traffic
• Positive team environment
• Team of experienced managers

We will minimize certain risk factors by:

• Keep overheads low
• Hiring a draw, versus commissioned, Sales Team
• A proven business model that has worked well is a good starting point.