This business plan shows how to sell enterprise planning solutions to medium-sized franchises and companies. Corporate Software Sales, or CSS, will be the company’s direct sales arm. It is a software-manufacturing firm located in Oregon. We expect a high degree of profitability based on our plan to key in on businesses that have already expressed the need for such services and products to the software manufacturer. Our success will depend on our ability to manage corporate decision-makers and our reputation as a partner.

1.1 Objectives

• In the first year, you can market a business planning package to corporate managers and earn $60K in commissions.
• You can customize the software to meet the needs of every client.
• Offer training and follow up service to each client.

1.2 Mission

CSS employees understand that information is critical for managing. They know that it is important to present that information in an organized and easy-to-understand manner. However, not all managers need the same tools. What might work for a service-based business may not work for a manufacturer. It is because we sell a proven third-party tool for planning that we will adapt to the needs of our clients. We recognize the close relationship between quality products and profitability, but we also know that our success ultimately depends on the health of our employees.

1.3 Keys to Success

Our ability and willingness to learn is key to the success of our business.

• Anticipate the client’s needs.
• These are the types of needs that adapt software solutions.
• Identify industries/corporations that need planning tools.