Acme Consulting will be a global consulting firm that specializes on the marketing and sale of high-tech products. The founders of Acme Consulting are ex-marketers for consulting services, personal computers and market research in international markets. Acme is Acme’s formalization of the consulting services that they offer.

1.1 Objectives

1. PS550,000 sales in Year 1 and PS1million by Year 3.
2. Gross margin greater than 70%
3. Through Year 3, net income has remained above 5% of sales.

1.2 Mission

Acme Consulting is a trusted, high-quality option to in-house resources. It can be used for market development, business development, and channel development at an international level. Acme Consulting offers an alternative to traditional in-house resources. They offer a high level practical experience, knowhow, contacts, as well as confidentiality. Clients must know that working with Acme is a more professional, less risky way to develop new areas even than working completely in-house with their own people. Acme must be able to keep its financial balance. It must charge a high amount for its services and deliver an even greater value to clients. First, Acme will focus on developing in the European and Latin American market or for European clients in Britain.

1.3 Keys to Success

1. Excellence in fulfilling the promises.
2. Create visibility to increase business leads.
3. Retainer consulting, project consultancy, market research and published market research reports are all ways to leverage a single pool’s expertise into multiple revenue-generating opportunities.